For incubators, accelerators and startup programs

Your teams test their ideas. You see the evidence.

GrowthApp turns founder ideas, experiments and customer evidence into a live view of execution so your mentors can intervene early and provide guidance founders can act on.

Building your own startup? GrowthApp for founders

Trusted by incubators, accelerators and universities

Programs that already use GrowthApp to support their teams.

  • Impact Hub Aruba logo
    Impact Hub Aruba
  • Klak logo
    Klak
  • The University of Edinburgh logo
    The University of Edinburgh
  • Coventry University logo
    Coventry University
  • Reykjavik University logo
    Reykjavik University
“O'STAD Incubator has used GrowthApp throughout our last two cohorts, and it has given us a much clearer understanding of where each Founder is in their entrepreneurial journey. With every Founder entering the program at a different stage, GrowthApp allowed us to track their individual progress while guiding the entire cohort through the same structured journey. The back-end visibility helped us provide more targeted feedback and support throughout the Pre-Incubation phase, contributing to all 10 Founders successfully completing the phase and demonstrating their readiness to continue into the Incubation Phase of the Program.”
Solange NoordzijSolange NoordzijProgram Coordinator at Impact Hub Aruba

How a cohort runs on GrowthApp

You provision it once. After that the work happens in the open.

  1. 1We set the cohort up

    Send us your roster. We create the program, a workspace per company, and invite every founder and staff member. There is nothing for your team to configure.

  2. 2Teams work through the path

    Each team names a customer, defines the problem that customer has, and builds a solution for it — with an AI assistant that drafts alongside them rather than for them.

  3. 3They test it and decide

    Interviews, market research with real sources, competitor analysis. Then a confidence check: proceed, pivot, or go back and research. Teams that pivot are using it correctly.

  4. 4You read the work

    Every staff member has read access to every team. Open any company and see per-step progress and every deliverable they have produced.

Nine deliverables every team can finish

Each one is a guided workflow with an AI assistant that helps a team write faster — it does not write the business for them. Every step is reviewed before the next one, so what a cohort hands over is work its founders actually did.

The whole business model on one page, built module by module.

Buyer Persona

Detailed profiles of the customers a team is actually building for.

Market sizing grounded in real research rather than guesswork.

Existing Alternatives

How competitors solve the problem today, and where the gap is.

SWOT Analysis

Strengths, weaknesses, opportunities and threats, pressure-tested by AI.

Customer Interviews

Interview guides, transcripts and summarized findings in one place.

Business Model Canvas

Partners, activities, channels and cost structure mapped out.

Financial Forecast

Assumption-driven projections that recalculate as the plan changes.

Pitch Deck

A slide-by-slide narrative drawn from everything above.

Most outputs have an AI assistant built in, and the whole product is available in English and Spanish.

What your program team can see

One login, read access to the whole cohort. No per-team invitations.

  • Every team from one place

    Your program lists every company in it. Open one and you get a progress bar for each of the eight steps — how far they have actually worked, not a status somebody remembered to update.

  • Open any deliverable

    Read a team's Lean Canvas, SWOT, buyer personas, market sizing, financial forecast, pitch deck or interview notes directly. Their market numbers come with the sources behind them.

  • Mentors and advisors too

    Invite a mentor as a read-only reviewer on the teams they work with. They see everything and change nothing — so a session starts from where the team actually is.

Questions program directors ask

Is GrowthApp accelerator management software?

No. Accelerator and incubator management software runs the operations of a program: applications, mentor matching, events, demo day. GrowthApp is startup validation software: the structured workspace where each team does the validation work, with read access for your program. Programs use it alongside their operations tools, not instead of them.

How is this different from Notion or Miro?

Notion and Miro give founders a blank surface and expect them to know what to build. GrowthApp walks each team through a guided sequence of modules that ends in a finished, reviewable output — a Lean Canvas, a market size analysis, a pitch deck.

Does the AI just generate the work for them?

No, and that is deliberate. There is no button that generates a whole business model at once. Founders fill in what they know and think, the assistant helps them improve it, and they read and review each step before moving on. Where we can seed something — the financial forecast is built from the revenue model and market sizing a team already wrote — it is a starting point they then work on, not an answer. A cohort that clicked one button has validated nothing.

Can we use our own curriculum?

Yes. Program tasks are yours to write: title, description and due date, assigned to whichever teams they apply to. Your curriculum sets the schedule; GrowthApp supplies the structured workspace each team does the work in.

What can we see as a program team?

Your program lists every startup in it. Open one and you get a progress bar for each of the eight steps plus every deliverable that team has produced — Lean Canvas, SWOT, buyer personas, market sizing, financial forecast, pitch deck, interviews — readable in place. Progress is tracked per team rather than per individual founder, which is the unit cohorts are normally judged on. There is no aggregate cohort score or cross-team comparison view.

How do founders get access?

You invite them by email from inside the program. They create an account, land in their team's workspace, and see the tasks you have assigned.

How long does it take to set up a cohort?

Creating a program and inviting teams takes minutes. Most of the setup time goes into deciding which tasks to assign and when — work you have almost certainly done already for your existing curriculum.

What happens to a team's work when the program ends?

Each team keeps its workspace. Their access usually runs longer than the cohort, so the Lean Canvas, interviews and forecast they built stay theirs to keep working on rather than being archived with the program.

Tell us about your program

Fifteen minutes. We will ask how many teams you run and for how long, show you the real thing, and tell you honestly whether it fits.

GrowthApp - Startup Validation for Incubators & Accelerators